Mediworld Fertility
Mediworld is not just an IVF clinic. It is a place where experts understand and treat not only the biological factors that affect a couple's ability to have children, but also the deterrents that come with today's fast-moving, stressful lifestyle. We created a brand identity that was reflective of the brand’s positioning and ethos. The online/offline campaigns that we developed, from the launch to the subsequent brand building, helped in generating awareness amongst the audience and established it as a premium IVF clinic in the NCR region.